Say ‘elo to Eloise

A new pram that’s a joy to use and easy to choose

Parenthood is messy - but your pram doesn’t have to be

A game-changing removable storage basket

The Eloise storage basket connects with a satisfying magnetic snap. Use it for shopping, picnics, and anything else you need it to be!

Finally, a canopy that goes all the way

The Eloise canopy extends and retracts a full 180 degrees, so you don’t need any additional blankets, pegs, or covers to protect your child from the elements.

An all-in-one seat and bassinet

We call it the ‘basseat’. It effortlessly transforms from bassinet to seat with just one frame and minimal additional fabrics, so you don’t need to buy a large and expensive bassinet just to throw it away after 6 months.

But, how small does Eloise fold?*

Eloise’s folded size is comparable to other full-size prams in its class. But with its pop-off wheels, Eloise can reduce to a folded dimension that is thinner than any full-size pram in the world. For those times when you really need the space.

*Pre-production specifications, subject to change.

Eloise is the most innovative full-size pram in years. We designed it to help families get more with less.

Take a closer look.